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Kingdom-Marketing



Hello,
My WBP (work based project) is based upon both my professional experience as well as a personal desire to create a model based on metaphors (narrative based) for SMB (small to medium size businesses) and facilitate a clear understanding of the process by which SMB key personnel will implement the model. The model is adjustable and allows for different marketers to add-on to it thus giving it the much desired qualities of “agility” and adaptability.

It is crucial that the outcome of this research be disseminated to the SMB audience, marketers, academics, through the body of core marketing related professional literature, as well as by word of mouth and practice through the work of key individual practitioners within the field of marketing.

The Team

Project Guide
Professor Michael Kreindler.


More information, coming soon.  
 
Project Guide
DR Val Pouitny.

Dr.Val Poultney
 
Head of Teacher Education
Faculty of Education.
 
 
 
 
 
 Project Leader
Josef Cohen - Doctorate level Researcher
 
 
JConline believes firmly in empowering its clients and makes sure the client acts on knowledge as opposed to just acting impulsively. JConline expects that when knowledge informs action clients choose actions that are better for them. When knowledge is managed and accessible to managers and workers alike, managers and workers can share a marketing concept and work toward a common goal and ultimately realize their corporate vision.
 
 
 
 
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